Industry Analysis
Data Bridge Market Research analyses that the global oats market to account for USD 7,231.43 million by 2029 growing at a CAGR of 4.73% in the forecast period of 2022-2029. The growing shift in consumer preferences and lifestyles has increased the consumption of healthy ingredients and products; this trend is expected to be one of the major factors driving the market growth.
Market Insights
- Oats are a type of cereal grain that is grown and cultivated for their seeds. These oat seeds are processed into various forms and product variants for human consumption. These grains are also widely used as livestock feed, with no special processing or modifications required. These food ingredients are widely used in breakfast cereals and have several potential health benefits.
- Furthermore, the rise in the working class is increasing the demand for oats. Breakfast consumption has decreased globally as a result of a hectic lifestyle and long work hours. Consumers are drawn to the need for a quick breakfast with nutritional value.
Industry Segmentation
Oats market is segmented based on product type, application, and distribution channel. The growth among segments helps you analyze niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.
- Oats market based on product type has been segmented into oat groats, rolled oats, regular/flakes, powder/flour, bran, bar, and others. Oat groats have been sub-segmented into whole oats and steel-cut oats.
- Based on application, the oats market has been segmented into food, feed, healthcare, and personal care. Food is further segmented as a food ingredient and bakery and confectionery.
- Based on distribution channels, the oats market is segmented as store-based and non-store based. Store-based segment further consists of supermarkets/hypermarkets, specialty retailers, convenience stores, and others.
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Market Country Level Analysis
- The countries covered in the oats market report are the U.S., Canada, Mexico in North America, Germany, Sweden, Poland, Denmark, Italy, U.K., France, Spain, Netherlands, Belgium, Switzerland, Turkey, Russia, Rest of Europe in Europe, Japan, China, India, South Korea, New Zealand, Vietnam, Australia, Singapore, Malaysia, Thailand, Indonesia, Philippines, Rest of Asia-Pacific (APAC) in Asia-Pacific (APAC), Brazil, Argentina, Rest of South America as a part of South America, UAE, Saudi Arabia, Oman, Qatar, Kuwait, South Africa, Rest of Middle East and Africa(MEA) as a part of the Middle East and Africa(MEA).
- North America will be the major market share holder for the oats market, with the region's population's increasing consumption of healthy snacks and products being one of the most significant factors driving the market growth.
- Asia-Pacific will project the highest growth due to growing awareness about healthy food choices and the rising working population base in this region.
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Industry Share Analysis
Some of the major operating in the oats market are The Quaker Oats Company, Grain Millers, Inc., Blue Lake Milling, Avena Foods, Limited, Richardson International Limited, Morning Foods, Viz Branz, Ernsts Foods, Jordans Dorset Ryvita, General Mills Inc., Kellogg Co., Pioneer Food Group, Marico, BG Foods, Inc., POST HOLDINGS, INC., Bob’s Red Mill Natural Foods, Nature's Path Foods, NOW Foods, Bagrry's India Ltd., Unigrain Pty Ltd and WILD OATS MARKETING, LLC among others.
Major TOC Of the Report
- Chapter One: Introduction
- Chapter Two: Industry analysis
- Chapter Three: Market Overview
- Chapter Four: Industry segmentation
- Chapter Five: Industry share analysis
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