Don't worry, we are doing some of the work for you by breaking down what helped make these videos the Most Viewed South Indian Song on YouTube.
Masha and the Bear: Recipe for Disaster by Get Movies - 3.55 YouTube views
The only non-music video on this list, Masha and the Bear: Recipe for Disaster, is the fourth most viewed YouTube video with over 3.55 billion views. Shockingly, the video sort of has a high percentage of "dislikes", recording around 2.4 million "dislikes" while only 4.4 million likes. What made this Russian animated short so popular? It is likely that the short film has become popular because it is made for children. Kid-friendly content tends to work well on YouTube (you'll see another example later in this article). The element of storytelling is understood even if you don't speak Russian, making it an easy watch. Plus, the story has fun moments to keep young children entertained.